Most families know they should be prepared, but they don't know how to start. We're changing that with smart, location-based solutions.
The data shows a clear disconnect between concern and action
Most people think they're ready, but they're missing critical items.
Generic lists don't work for specific locations and family needs.
Worrying doesn't equal preparing. People need clear, actionable steps.
It's not that people don't care about their family's safety. It's that they don't know where to start.
Traditional approaches miss the mark for real families
One-size-fits-all emergency lists that don't account for your location, family size, or specific needs.
Expensive kits with items that expire, break, or don't match your family's actual needs.
Apps that focus on worst-case scenarios and panic, not practical daily preparedness.
Location intelligence + family coordination = actual preparedness
No more guessing what you need for your area
Track expiration dates and restock automatically
Everyone knows their role and responsibilities
Specific to your actual disaster risks
Not preppers, not survivalists. Just families who want to be ready.
See How It WorksJoin families who've moved from concern to confidence.
See How It Works